Q: What is Scion?
A: Scion will bring the authentic & trend-setting line-up of
vehicles to Canada. It is a brand for drivers who want to make a
personal statement with their vehicle: Uniquely stylish products will
shape the ownership experience. Vehicles will come well-equipped as
mono-spec that drivers can customize with an extensive selection of
accessories as per their likes and needs.
Q: Why Scion?
A: Scion, was developed with a new generation of youthful
buyers in mind. Scion's mission is to provide distinctive products, the
opportunity to personalize, and an innovative, consumer-driven process
at the retail level. The Scion brand features three ground-breaking
models with a wide array of standard features: the xD urban subcompact
five-door, the iconic xB urban utility vehicle, and the tC sports coupe.
The brand often applies new practices in all aspects of its business
and pushes the creativity envelope with non-traditional advertising and
marketing to engage young consumers.
Q: Why did Toyota choose the brand name Scion?
A: Scion means 'descendant of' and this name was chosen to reinforce Scion's clear heritage and connection to Toyota.
Q: When will Scion be launched?
A: Scion will be launched in September 2010 in Toronto,
Montreal and Vancouver at selected Toyota Dealers, with more cities
across Canada planned in the very near future.
Q: Where is Scion produced?
A: Scion vehicles are manufactured in Japan.
Q: Where can I get additional information on Scion?
A: Please continue to visit our website and e-mail us for updates. You can contact us directly by dialing toll-free number 1-866-980-9512.